News Last Updated: March 13, 2025
In The News - March 2025
Natural Trends (asi/73497), a supplier of national co-brands and wellness and personal care products, has hired Taylor Mote as account executive for the southwest and southeast territories. Mote brings more than three years of promotional products industry experience to the role. “Taylor was a natural choice for us,” said Joel Krane, vice president of sales and marketing. “Her experience on both the distributor and supplier side of the industry, coupled with her education and enthusiasm, will bring the exemplary sales support and customer service our customers expect from us.”
S&S Activewear (asi/84358), a Counselor Top 40 supplier, announced in a note to customers that it’s closing a distribution center in Pompano Beach, FL and transitioning operations to another of its facilities in Orlando, FL. “The Orlando location benefits from its central location, allowing for a greater one-day shipping reach, while ongoing automation enhancements streamline order processing, ensuring timely and accurate deliveries,” S&S said. The move comes as part of broader efforts S&S is making to fully integrate Counselor Top 40 supplier alphabroder (asi/34063) after acquiring AB last year. S&S plans to sunset the alphabroder brand in 2025. Apparel products from alphabroder are now available through the S&S website.
Sock Club (asi/88072), an Austin, TX-based custom sock manufacturer, will be holding a “Sock Toss Challenge” with Texas-themed socks, gift cards and special order incentives as prizes at its booth, #302, at the ASI Show Fort Worth. The show runs March 29 through March 31.
commonsku, a Toronto-based provider of business and sales software for the promo industry, has opened registration for its annual skucamp conference in Scottsdale, AZ, from Sept. 7 to 10. “Radical ideas are always a signature theme at skucamp,” said Mark Graham, commonsku’s vice president and chief branding officer, “but this year’s topics hit some of the most crucial issues facing our industry’s future: from tariffs and supply chain to thriving in economic uncertainty, social impact and trending topics like the growth of fashion with merch.”
Imperial (asi/75945), a headwear brand well-known in the golf industry, announces its 2025 spring collection of premium headwear, apparel and accessories. The spring collection offers all-new headwear styles and new colors in top sellers like The Wrightson (5054) and The Wingman (7054). These styles are made from upcycled poly performance fabric and are now available in new two-tone colorways. The collection features a variety of other styles as well.
PCNA (asi/66887), a Counselor Top 40 supplier, has launched Wellable, an in-house line of sustainability-focused hard goods that promote health and wellness. Among the 11 new items now available to customers in the U.S. and Canada are the FSC-Certified Bamboo Diffuser (1415-01), Plan Well Journal (0916-01) and Wireless Neck Fan (7142-71). Most are part of the supplier’s 1% for the Planet giveback program. “We are committed to offering products that enhance everyday life in meaningful ways, and Wellable is the perfect embodiment of that mission,” says PCNA category director Nicole Kyser. “We created this thoughtfully curated collection to support wellness through simple, functional and elegant essentials that integrate into daily routines.”
iPROMOTEu (asi/232119), a Counselor Top 40 distributor, is hosting an open training session on strategies for winning business from Fortune 500 companies on Tuesday, March 11 at 11:30 a.m. EST. The educational webinar, led by iPROMOTEu’s senior vice president of sales operations and distributor exchange Rich Berg, will focus on actionable insights for gaining high value corporate accounts. Registration information can be found here.
NG Labs (asi/41325), which offers Boxercraft and Recover brands, has added Terry Butz as regional sales director, covering Mississippi, Louisiana, Alabama, Georgia, North and South Carolina. “As we continue to grow, it’s essential to add the right people to our sales organization,” said Mike Jurden, vice president of sales. “Terry brings extensive experience that aligns perfectly with our company’s values and strategic goals. We’re excited to welcome Terry to Boxercraft and Recover.”
Pop! Promos (asi/45657) has hired Tess Trumble and Nick Ostrowski as directors of national accounts. Both have extensive experience in the promo industry. “Their backgrounds both in distributorship and suppliership give them a unique advantage in knowing our customer’s every need,” said Julie Callahan, chief sales officer at Pop! Promos. “I look forward to working closely with them to enhance our relationships with top accounts and bring expert leadership to our sales team.”